Since you want to offer franchises for your institute, you need a systematic franchise model that covers all aspects, from investment to operations. Below is a structured plan to help you create a well-defined franchise model for your institute.
Franchise Business Model Overview
- A unique opportunity to become an education entrepreneur.
- Low-investment model with a high return on investment.
- Blended learning model (physical + virtual classrooms).
- Centralized content delivery with expert trainers.
- Continuous technical & marketing support for franchisees.
Franchise Benefits
- Established Brand Name: Gain credibility with an already successful institute.
- Proven Teaching Methodology: Save time and resources by using tested course structures.
- Ready-made Course Materials: Books, lecture slides, and study guides provided.
- Efficient Management System: Operations and administration guidelines to ensure smooth functioning.
- Faculty Training Programs: Regular training sessions to maintain quality education.
- Online & Offline Support: Dedicated team for IT support, marketing, and student management.
Franchise Investment & Financial Model
- Total Investment Required
- Franchise Fee (One-time) – Rs. X
- Infrastructure / Interior Setup – Rs. 1,00,000 (Approx.)
- Initial Marketing & Branding – Rs. X
- Other Expenses – Rs. X
- Total Investment = Rs. (X + Setup Costs)
- Revenue Sharing Model
- Classroom Program Fees: Franchisee collects, institute takes a percentage (e.g., 20-30% royalty).
- Online Courses Fees: Shared revenue model.
- Additional Services (Workshops, Certifications, Internships, etc.): Revenue sharing based on mutual agreement.
- Recurring Costs
- Royalty Fee – Fixed or percentage-based revenue sharing.
- Premises Rent
- Faculty & Staff Salaries
- Marketing & Promotion
- Technology Maintenance (Learning Management System, Website, etc.)
Infrastructure & Requirements for Franchisee
- Mandatory Requirements
- Space Requirement: 500-2000 sq. ft. (Based on student capacity)
- Location: Prime or easily accessible area.
- Facilities:
- Separate classrooms (minimum 2)
- Computer lab (minimum 10-20 computers for IT courses)
- Reception & counseling area
- Washrooms (separate for boys & girls)
- Parking space
- Professional Background:
- Entrepreneur or educator with a strong business mindset.
- Clean financial & legal record.
Franchise Support from the Institute
- Training & Faculty Development
- Regular training for teachers & staff.
- Continuous updates in course materials & technology.
- Access to centralized learning management system (LMS).
- Marketing & Branding Support
- National & Local Advertising Campaigns.
- Social Media & Digital Marketing Support.
- Brochures, Flyers & Student Enrollment Materials.
- One annual marketing campaign assistance.
- Operational Support
- Standardized student admission process.
- Guidance for institute setup & infrastructure.
- Dedicated IT & website support.
- Course & Study Material
- Syllabus & Curriculum: Pre-designed courses with structured modules.
- Lecture Presentations & Notes: Provided for franchise use.
- Online Exam & Certification System.
- Special Internship Programs for students.
Terms & Conditions
- Franchise Agreement: 3-5 years (renewable).
- Strict Quality Control: Franchisees must adhere to institute standards.
- Royalty Payment Schedule: Monthly or quarterly.
- Marketing & Enrollment Targets: To be decided mutually.
Steps to Become a Franchisee
- Application Submission – Franchisee submits a request.
- Review & Approval – Background verification & financial assessment.
- Agreement Signing – Legal contract & terms discussion.
- Setup & Training – Location setup, faculty training, and marketing launch.
- Operational Launch – Franchise starts operations with the institute’s support.
Courses Offered at Franchise Centers
- Basic IT & Computer Courses (MS Office, Tally, Digital Marketing, etc.)
- Programming & Development (Python, Java, Web Development, Full Stack, etc.)
- Cyber Security & Ethical Hacking
- Data Science & AI Courses
- Software Testing & QA
- Cloud Computing & DevOps
- Internship & Project-Based Learning Programs
- Competitive Exam & Job-Oriented Courses